The display of clothing mannequins in the window shop is one of the keys to attract customers into the store. When designing, it is necessary to consider the display effect of clothing, the overall visual impact and the embodiment of the brand image. The following are some common window display design techniques and points:
Mannequin display and clothing matching
Reasonable mannequin posture: The mannequin's posture should be natural and attractive, and the characteristics of the clothing can be highlighted through their standing, movement or gesture. For example, dynamic postures (walking, jumping, etc.) can be set to show sports or casual style clothing, or static postures can be used to highlight elegant and noble clothing.
Clothing matching: Clothing of different seasons and fashion trends should have a sense of hierarchy and contrast. Light and brightly colored clothing can be used in spring and summer, while heavy fabrics and deep tones can be selected in autumn and winter. At the same time, attention should be paid to the unity of the overall color tone to avoid being too messy.
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