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Display is the best tool to guide consumption!

When a store has a full display, the shopping guide might already be replaced by the display to help customers.

The finest instrument for directing consumer consumption is the display. Customers may purchase one item at a time without assistance, and it can subtly help them see the worth of the product itself.

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Would you pay the fee if the cashier in the gift shop informed you that these cuddly toys were 120 yuan?

 

You probably won't pay since you don't think the cost is worth it.

The cashier at a different gift shop with more upscale décor informed you that a soft toy costs 120 yuan. Do you believe the cost of these toys is justified?

In actuality, display is altering your perception of a commodity's worth in this way. Customers will believe that "the goods inside should be so expensive!" in a posh store setting. To put it another way, display may help buyers understand the worth of the item. Customers won't be willing to pay the cost unless they see the product's worth, right?
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Display may direct consumers to consume in addition to helping them understand the product's worth.

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