There is a saying that goes, if the side hanging is done well, sales cannot be ignored.

Such an important display method is certainly worth studying carefully. Side hanging display refers to hanging clothes on the shelf in a side view, belonging to the IP category, mainly for the convenience of customers to take them at any time.

Usually, customers will choose to try on the side hanging after browsing, so the "association" function should be given special consideration in the side hanging display, and related products should be appropriately displayed to play a role in joint sales.

The general principles for side hanging are:

2-3 Principles

Each piece of clothing should be hung consecutively with 2-3 pieces (of different colors and sizes).

Organizing principles

The pendant should be kept clean, without creases (if necessary, it should be ironed), and all pins should be removed;

For knitted garments with threaded collars, the hanger must be inserted deeply from the bottom hem when hanging; Buttons, zippers, belts, etc. should all be in place.

“Welcome“principle

When customers enter the store from the entrance, the gap of the clothes hanger observed from the mainstream perspective should always face inward or left, so the orientation of the clothes should always be in front of the customer.

Unified principle

Within the same display area, different types of upper or lower hangers shall not be used simultaneously;

When displaying horizontally, it is necessary to consider the coordination with other display methods, such as whole face hanging or stacking, to avoid visual pressure.

Within the same display area, the same product cannot be hung on both the entire surface and the side at the same time; Within the same display area, the same product cannot be fully unfolded or half unfolded at the same time. The lower baseline of the display area (i.e. the upper horizontal line of the lower half of the display area) should be kept straight and balanced.

Promotion principles

In the vicinity of the side column hanging area, full height or half height models should be placed to showcase representative styles or combinations of side column hanging, in order to match with promotional posters and achieve promotional effects.