Off-White is an Italian street fashion and luxury brand, founded in 2012 by American designer Virgil Abloh in Milan, Italy. The American designer is both a master's student in the Department of Architecture and a DJ. Since March 2018, he has been the art director of the Louis Vuitton menswear collection. He astounded everyone with his urban luxury style, and "interpreted contemporary fashion in an elegant way", designing one after another highly sought-after works.