The new season is indeed a big project. In order to meet the peak season smoothly and take the opportunity to double sales, in addition to being keen on fashion, you must also have a solid basic display skills.
No matter which season is new in spring, summer, autumn and winter, we must put the new style in the first display position.
We need to pick out items with explosive styles from the new items, let these "star items" occupy the store windows, island counters and other golden display positions, and let customers notice and lock the target products through key displays.
For example, at the entrance, the theme of autumn scenes is added to create an atmosphere for new products to be launched, and the repetition can also be used to deepen the impression of customers.Sales of seasons changing moment, display adjustments are a very critical point, especially from summer to autumn display adjustments, the SKU of the entire store will increase.
Although the increase in SKU can give the feeling of abundance of goods, the most feared is that there is no increase in the display and guidance of key sales at this time. Because a large number of products will make customers choose too many, it is easy to avoid choice.
So you can add one or two mannequins in the store, put high profits or the main promotion here and match some atmosphere props to get a set of PP points.
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